Case Studies

See how publishers are using our products to boost brand awareness, user loyalty, site traffic, and revenue.

GENERAL

BakeSpace

BakeSpace, one of the web's largest social networks for food, wanted to find a solution that would provide their site visitors with an enhanced experience, while driving more traffic to their sponsored pages. By utilizing Wibiya's free platform to develop a customized Wibiya Bar for their site, BakeSpace was able to significantly boost traffic to their monetized pages, instantly double their page views, and keep their users engaged on site longer with the Wibiya Bar's interactive features.

Conduit Marketplace

The Conduit Marketplace offers publishers of all sizes the opportunity to distribute their content to over 220,000 peer publishers and 100 million users in the Conduit network. This case study shows how publishers such as Mediatronica/Coca-Cola Zero, Ping.fm, ShareThis, and eMusic leverage the Conduit App Marketplace to distribute exclusive content with video, music, and content-sharing apps.

One Hour Translation

One Hour Translation, a leading online translation service, needed a faster, more efficient way to communicate with their 10,000 translators around the world. The company teamed up with Conduit to create a Community Toolbar that allows translators to view and respond to incoming projects 24/7, resulting in faster service and improved customer satisfaction.

Wwwhat's New

Wwwhat's New, a popular Spanish blog with over 80,000 daily readers, wanted to reach a more international audience and keep existing readers even more engaged. They created a Wibiya Bar designed to promote their content to a wider audience, and engage users with a variety of interactive features. With this powerful solution, the blog has seen an increase in time spent on site, lower bounce rate, and a significant jump in social media fans.

SPORTS

Roland-Garros

Roland-Garros, or the ‘French Open’, is one of the most prestigious events in tennis. With the 2010 tournament already under way, Roland-Garros wanted to share the experience with the millions of fans worldwide who wanted an up-to-the-minute connection while the tournament was happening. They turned to Conduit to help distribute a Web app, created on Conduit Platform, which offered interactive features designed to draw in the most avid tennis fans around the world.

FC Barcelona

FC Barcelona’s world renowned football club was seeking a better way to engage their fans and club members on different levels. Using Conduit, FC Barcelona created apps to distribute exclusive content and promotions to their fans and club members, increasing engagement and retention.

Sports

Thousands of sports teams and clubs worldwide leverage the Conduit Platform to deliver custom apps with their brand and content. Conduit is a marketing solution for sports clubs of all sizes, including the MLB, NHL, the Liverpool Football Club, Real Madrid, Barcelona FC and the Women’s Tennis Association as well as thousands of smaller clubs. Conduit offers the tools to develop a wide variety of apps for sports franchises to customize and distribute to their fans.

GAMES

Brothersoft

Brothersoft, the world's leading software download website, was looking for ways to promote its partner campaigns both on and off their website. They created a Wibiya Bar for their popular games portal, leveraging a dynamic promotions feature on the web bar that runs weekly promotions of Brothersoft's partner campaigns. The result: a massive influx of users to the destination campaign pages, generating more engagement and more revenue.

Bigpoint

Bigpoint, one of the world’s biggest gaming portals, needed a way to encourage casual players to keep coming back and become loyal gamers. By creating a Community Toolbar that virtually brings the game to the player, Conduit helped create a more personal user experience, increasing both return traffic and user engagement.

Free Ride Games

Free Ride Games needed a solution to improve retention and increase website traffic among its predominantly female audience. Using the Conduit Platform, the company created a personalized community toolbar from which users can launch their favorite games and try out new releases.

Mochi Media

Mochi Media, an online gaming giant, was looking for ways to attract new users and turn occasional players into loyal gamers. Mochi Media utilized the Conduit Platform to create a Community Toolbar and Mochigames browser app, delivering a powerful and engaging gaming experience for all users.

ENTERTAINMENT

Video and Entertainment

As video and entertainment content continues to grow in popularity across the world wide web, publishers seek new ways to effectively deliver videos to their users. With the Conduit Platform, publishers are seeing vast distribution results and are engaging with their communities in more ways than ever before.

E-COMMERCE

My Voucher Codes

MyVoucherCodes is a central source for over 1,500 different discount codes. With more than 8 million unique monthly visitors, MyVoucherCodes wanted to improve retention of first-time visitors and increase time spent on their site and exposure to their content.

TECHNOLOGY

Winload

Winload.de, an award-winning German software portal were seeking methods to increase the lifespan of their Conduit-powered Community Toolbar, in order to keep their users engaged with their content longer. Together with Conduit’s Professional Services team, they created two customized welcome pages which open at the end of the toolbar’s download process, highlighting its features. Utilizing the Conduit Platform’s A/B testing mechanism, Winload.de were able to assess whether adding a welcome page extended the lifespan of the toolbar and determine which welcome page yielded the best results.

Best Security Tips

Best Security Tips needed a tool to help them boost their brand's visibility, site traffic and ad revenue. Conduit's on-demand community toolbar offered the ideal solution for syndicating their web content and connecting to their subscribers. The program was successful, and in only a few months, Best Security Tips has attracted more than 75,000 toolbar users, with 5,000 new installations a day.

Applian Technologies

Applian Technologies, a leader in web media recording software, was looking to build on its basic strength: upsell from customers of the free product to purchase. The solution the company needed would provide a way to syndicate Applian’s innovative developments in recording to new users, who could then be converted, through a direct connection to the Applian website, into a continually expanding base of repeat customers.

LIBRARIES

Libraries

Technology is having a major impact on libraries that must learn how to leverage the right technologies to stay in-step with the demands of students, faculty and patrons. Research documents that browser tools are a popular method for increasing use of self-service library tools, lessening the demands on library staff, and extending the reach of the library outside the building.

EXTERNAL CASE STUDIES

Amazon - Conduit Case Study

Conduit was looking for a way to continue allowing the developing and distributing applications via Conduit Platform without worrying about scalability. By combining its platform with Amazon Web Services, Conduit can maintain their ability to service a huge number of communities, including leading brands as well as medium and smaller companies, around the world.

1972

FIRST EMAIL SENT

1800s

SIGNAL LAMP INVENTED

1838

ELECTRICAL TELEGRAPH INVENTED

1911

IBM IS FOUNDED

1927

WORLD'S FIRST TV

2400 BC

EARLIEST DOCUMENTED MAIL SERVICE

1965

FIRST WIDE AREA NETWORK

1983

FIRST COMMERCIAL MOBILE PHONE SOLD

1990s

2G DIGITAL NETWORKS EMERGE

1998

FIRST DOWNLOADABLE MOBILE RINGTONE

1998

FIRST ONLINE BLOGGING COMMUNITY

2011

CONDUIT ACQUIRES WIBIYA

2.1

BILLION INTERNET USERS TODAY

2008

MOBILE WEB GOES MAINSTREAM

1895

FIRST RADIO SIGNAL

1.08

BILLION SMARTPHONES
IN USE

109

NEW CONDUIT EMPLOYEES IN 2011

1973

FIRST ANALOG MOBILE PHONE

54,000

COFFEE CAPSULES CONSUMED AT CONDUIT IN 2011

400 BC

FIRST PIGEON POST

29

BIRTHS AT CONDUIT IN 2011

1990

FIRST INTERNET BROWSER

40,041

SQ FT OF CONDUIT OFFICE SPACE
IN 2011

1997

BIRTH OF SOCIAL NETWORKING

14

CONDUIT WEDDINGS IN 2011

2005

CONDUIT PRESENTS ITS POWERFUL CLOUD-BASED PLATFORM

250

MILLION CONDUIT USERS

260,000

CONDUIT PUBLISHERS

2.49

BILLION MONTHLY ENGAGEMENTS WITH CONDUIT PRODUCTS

1876

FIRST TELEPHONE

2009

1^st CONDUIT PATENT REGISTERED